Address Data Quality Management (ADQM) is C&C Group’s complete, comprehensive closed-loop address data quality management system, managing address records from birth to death. ADQM utilises industry reference datasets such as Post office Address File (PAF), PAF Not Built Yet, PAF Just Built, Ordnance Survey, National Land and Property Gazetteer (NLPG) or any other comprehensive address dataset. Following a government initiative, Ordnance Survey and the National Land and Property Gazetteer are to join forces next year to produce a new, nationally available commercial address data set called GeoPlace. C&C Group will be working with the new OS/Local Government group joint venture to incorporate this new data source into ADQM. |
Some of the key features of ADQM:
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Benefits of enhanced customer and address data quality include:
Makes sure that your customer and asset addresses are always up to date Improves the accuracy and quality of the address Auto corrects spelling mistakes Fully configurable, allowing you to retain customer vanity address elements Increases productivity Improves customer service and customer experience Improve Regulatory compliance More effective and faster customer communication More effective marketing Lower direct marketing costs Key to effective CRM Key to effective CLM Revenue protection Credit control Customer security and safety Route planning and optimisation Better resource planning and deployment Lower fuel costs Higher return on investment IVR
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C&C Group ADQM implementations:
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